Unlock Your Protein's Potential

Finding the right balance between exceptional taste and consumer-driven trends is something we excel at. With our Wix-Fresh™ flavor technology, we can enhance meats, seafood, poultry, and alternative meat proteins to elevate freshness, flavor and nutrition. There are numerous ways to apply our expertise and technology, let us find one that works for your brand.

Innovate with Us

Wix-Fresh™ Taste Technology

We collaborate with your brand to find the perfect custom solution.

Better Flavor

Wix-Fresh™ technology can improve natural flavor, remove off-notes from minerals, and add savory taste.

Increase Freshness

Enhance shelf-life, freshness, and moisture retention with Wix-Fresh™ technology.

Enhance Nutrition

From adding antioxidants, to reducing sodium and sugar levels, Wix-Fresh™ has a solution to enrich your protein.

FLAVOR MODIFIER: Wix-Fresh™ Mimic

Wix-Fresh™ Mimic

Reduce Off-Notes Associated with Listeria Growth Inhibitors

Function

  • Mask off-notes found in potassium and salt substitutes
  • Reduce acetate, lactate and diacetate off-notes
  • Potentiate savory notes

Product Specifications

  • Applications:
    • Fresh
    • Frozen
    • Pre-cooked
    • Further processed meats containing potassium and functional listeria inhibitors
  • Usage: 0.1 – 0.3% in finished product

ANTIOXIDANT: Wix-Fresh™ Max

Wix-Fresh™ Max

Improve Natural Flavor + Color

Function

  • Extend shelf life
  • Reduce warmed over flavor
  • Mask off-notes in meat applications and soy
  • Potentiate savory notes
  • Stabilize flavor system with an antioxidant benefit

Product Specifications

  • Applications:
    • Fresh
    • Frozen
    • Pre-cooked
    • Further processed meats
    • Deep fat fried breading systems
  • Usage: 0.25% to 100 lbs. of meat

FLAVOR MODIFIER + ANTIOXIDANT: Wix-Fresh™ MimicMax

Wix-Fresh™ MimicMax

Reduce Off-Notes Associated with Listeria Inhibitors + Extend Shelf-Life

Function

  • Mask off-notes found in potassium and salt substitutes
  • Potentiate savory notes
  • Inhibit oxidation
  • Extend shelf-life

Product Specifications

  • Applications:
    • Fresh
    • Frozen
    • Pre-cooked
    • Further processed meats containing potassium and functional listeria inhibitors
  • Usage: 0.25 – 0.30% in finished product

FLAVOR MODIFIER: Wix-Fresh™ Miner

Wix-Fresh™ Miner

Reduce Metallic Flavor in Imported Meats

Function

  • Mask iron, liver and metallic flavor notes associated with imported and some domestic cuts of meat
  • Reduce green, grassy notes in fresh whole muscle and ground beef

Product Specifications

  • Applications:
    • Fresh
    • Frozen
    • Pre-cooked
    • Further processed meats
    • Deep fat fried breading systems
  • Usage: 0.1 – 0.3% in finished product

FLAVOR MODIFIER + ANTIOXIDANT: Wix-Fresh™ MinerMax

Wix-Fresh™ MinerMax

Promotes Inherent Flavor Integrity + Extended Shelf-Life

Function

  • Reduce off-notes as a result of growing region, imported meats, utility grade, feed lot, OTM
  • Mask iron, liver and metallic flavor notes associated with imported meat and some domestic cuts of meat
  • Potentiate savory notes
  • Inhibit oxidation
  • Extend shelf-life
  • Product Specifications

    • Applications:
      • Fresh
      • Frozen
      • Pre-cooked
      • Further processed meats
      • Deep fat fried breading systems
    • Usage: 0.25 – 0.35% in finished product

FLAVOR POTENTIATOR: Wix-Fresh™ Umami

Wix-Fresh™ Umami

Natural Flavor Enhancement with No MSG

Function

  • Boost savory notes with No MSG
  • Increases Salt Perception
  • Potentiate Flavor
  • Unites Proteins With Various Flavors

Product Specifications

  • Applications:
    • Fresh
    • Frozen
    • Pre-cooked
    • Further processed meats
    • Deep fat fried breading systems
  • Usage: 0.25 – 0.75% in finished product

FLAVOR POTENTIATOR + ANTIOXIDANT: Wix-Fresh™ UmamiMax

Wix-Fresh™ Umami Max

Natural Flavor Enhancement + Extend Shelf-Life

Function

  • Boost savory notes with No MSG
  • Increases Salt Perception
  • Potentiate Flavor
  • Unites Proteins With Various Flavors
  • Extend shelf-life
  • Stabilize flavor system with an antioxidant benefit

Product Specifications

  • Applications:
    • Fresh
    • Frozen
    • Pre-cooked
    • Further processed meats
    • Deep fat fried breading systems
  • Usage: 0.25 – 0.75% in finished product

WATER-BINDER + ANTIOXIDANT: Wix-Fresh™ OatMax

Wix-Fresh™ OatMax

Naturally Enhance Shelf-Life + Water-Binding

Function

  • Promote moisture retention
  • Reduce off-notes and visual distractions
  • Even distribution
  • Enhance savory notes
  • Reduce warmed over flavor
  • Inhibit oxidation
  • Extend shelf-life

Product Specifications

  • Applications:
    • Fresh
    • Frozen
    • Pre-cooked
    • Further processed meats
  • Usage: Up to 1.8% in finished product and can increase water usage up to 15%
  • Clean Label: Isolated Oat Product, Natural Flavor, Carrier (customer specified)

COST-EFFECTIVE ANTIOXIDANT: Wix-Fresh™ MDR

Wix-Fresh™ MDR

The Value Advantage Antioxidant

Function

  • Cost-effective
  • Extend shelf-life in fresh and RTE meat products
  • Reduce warmed over flavor in pre-cooked meats
  • Functional in most meat flavor inclusions or on its own

Product Specifications

  • Applications:
    • Fresh
    • Frozen
    • Pre-cooked
    • Further processed meats
    • Deep fat fried breading systems
  • Usage: 0.1 – 0.25% in finished product

SALT SUBSTITUTE: Wix-Fresh™ RSS

Wix-Fresh™ RSS

Replace Salt + Reduce up to 25% of Sodium

Function

  • Salt replacer
  • Reduce sodium by up to 25%
  • Cost-effective

Product Specifications

  • Applications:
    • Fresh
    • Frozen
    • Pre-cooked
    • Further processed meats
  • Usage: 1:1 replacement of up to 50% of salt

Customize Your Protein Solution

Let us know how we can help with your next protein innovation.

Pilot Plant Innovation

Your meat protein flavor system can be tested in true manufactured form in our pilot plant. This allows you to streamline your process and taste samples that best represent your finished product.

Build Better Taste

Discover More Wixon Innovation

Meat Flavor Systems that Deliver

When you work with Wixon, you are getting over a century of experience in meat protein flavor delivery systems. We customize each solution to maximize your products flavor potential.

Explore Meat + Poultry + Seafood

Exceptional Taste in Alternative Plant-Based Proteins

When you need expertise in determining the proper taste, texture and nutrition of your alternative protein - turn to Wixon. We specialize in delivering superior flavor systems in alternative meat formats.

Explore Alternative Proteins