Cater to the pet palate.

Delicious Pet Nutrition

Pet nutrition needs to support the palatability for pets and their owners. At Wixon, we provide the expertise you need to provide your products with the right balance of consumer appeal and pet nutrition. Our development team is highly trained in delivering custom clean label products across the pet category.

Innovate With Us

Pet Food Capabilities

Specializing in customized pet solutions.

Development Expertise

  • Custom Flavor Systems
  • Flavor Matching
  • Reverse Engineering
  • All-Natural Bases
  • Low-Calorie
  • Functional Ingredients
  • Clean Label

Product Categories

  • Treats
  • Toppings
  • Kibble/Dry
  • Wet Food
  • Human Grade
  • Veterinary Diets

Mag-nifique™ Flavor Modifiers and Technology

Today’s consumer is looking for a pet product that has the proper nutrition, taste and aesthetics. With our Mag-nifique™ custom taste technology, we can provide exceptional taste experience with the clean label your customer expects.

Explore Technology

Customize Your Taste

Let us know how we can help with your next pet innovation.