Your
Custom Taste Solutions Partner

Creating Better Taste

Our proprietary taste technologies provide clean label solutions to your biggest taste and nutrition challenges. We specialize in providing custom solutions to mask off-notes, enhance flavors or increase nutrition and functionality.

Wixon Flavor Technology

What We Flavor

Our flavor systems are exclusively designed for your application needs. We deliver expertise across the broad spectrum of all food and beverage categories. Learn about our custom taste solutions in the categories below.

Meat Alternatives

Beverages

Bakery

Confectionery

Recreational Products

Foodservice

2024 Flavor Forecast

January 31, 2024

What flavor trends can we expect to see as this year unfolds? Here are three trends we see influencing product innovation in the months ahead.

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Middle Eastern Cuisine

With so much diversity, Middle Eastern cuisine offers brands the opportunity to create exciting new flavor profiles that provide consumers a sense of adventure.

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A Few of My Favorite Middle Eastern Flavors

Middle Eastern cuisine is notable for its copious use of aromatic flavoring ingredients.

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Trending

Hot Topics

2024 Macro Flavor Trends

February 7, 2024

What trends will shape food and beverage innovation in 2024?

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Hot Topics

2024 Flavor Forecast

January 31, 2024

What flavor trends can we expect to see as this year unfolds? Here are three trends we see influencing product innovation in the months ahead.

Chef's Corner

Cured!

October 4, 2023

Throughout Southern Italy, there’s a wealth of flavorful ingredients, delectable dishes and closely guarded culinary traditions.