What We Do » R&D Expertise

Wixon Expertise Drives Product Development

We can create new products, duplicate flavor, modify flavor, and use masking technologies. Our renowned corporate chef, food scientists and flavor chemists, all leaders in their fields, will work as an extension of your R&D department.

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Technical Expertise

  • Food Scientists
  • Meat Scientists
  • Flavor Chemists
  • Analytical Team
  • Sensory Experts
  • Regulatory Department
  • Quality Control Experts

Sensory Expertise

Our in-house sensory testing capabilities include R&D panel, triangle, hedonic, and preference testing with over 200 participants.


Expert Highlight
Zak Otto

Name: Zak Otto
Title: Technical R&D Manager, Protein Division

Zak oversees operations of Wixon’s Protein Pilot Plant and enhances the efficiency of protein seasonings into applications.

He has more than 14 years experience in product development for the food industry, including spices and consumer packaged goods. He formerly served as a Food Scientist for Wixon and most recently as R&D Manager for Palermo’s Pizza in Milwaukee.

He is a former Chair of the Wisconsin Section of the Institute of Food Technologists (IFT) and vice president of the board of directors for the German Immersion Foundation in Milwaukee.

R&D Facilities

Wixon R&D Facilities

Innovation Center for Culinary & Meat Processing 
An Extension of our Customers’ R&D Department

Develop, prepare, and test your food product prototypes at our Innovation Center for Culinary Meat Processing. You will find everything from the culinary center to our state-of-the-art food preparation areas, meat pilot plant and conference rooms.

Culinary Center Tour     Meat & Poulty Tour

Bud Morgan Technical Center

Bud Morgan Technical Center
The Heart of Wixon’s Design & Development

The Bud Morgan Technical Center is where our food technologists identify, match, and formulate an even larger spectrum of sweet and savory flavors. Here you’ll find:

  • Highly experienced, creative staff of food technologists
  • Flavor chemists and meat scientists
  • Comprehensive quality control and regulatory services
  • Formulation, duplication, and cost reduction services
  • Products specially designed to your unique applications
Wixon R&D Analytical Lab

Analytical Lab
Food, Beverage and Seasoning Products Made Better

At Wixon’s Analytical Lab, you’ll find the latest analytical equipment, including High Pressure Liquid Chromatographs (HPLC) and Gas Chromatography-Mass Spectrometry (GC/MS) Systems. We have made this technical investment to ensure you receive the highest quality for both inbound and outbound raw materials and products. Plus, it allows us to reverse engineer formulas or answer other questions that will make your products even better.

Contact us today to schedule a tour of our state-of-the-art R&D facilities.

Research & Development