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The only thing that exceeds the expectations of modern consumers is their unwillingness to sacrifice flavor.

To help, Wixon offers Mag-nifique, an entire line of flavor modifiers that:
  • Natural
  • Reduce aftertaste (saltiness, sourness, bitterness, astringency, metallic, etc.)
  • Enhance sweetness, tartness, umami, and savory notes
  • Create better nutritional products
Mag-nifique removes unwanted sodium, fat, and sugar without sacrificing flavor. Plus, adding vitamins, minerals, botanicals, and other nutrients is easier using the masking benefits of Mag-nifique.

Wixon developed Mag-nifique to address the new ingredients, product concepts, and market trends facing today’s food scientists and product managers. Mag-nifique is available in a variety of forms, all of which can be readily incorporated in a wide range of applications, including low-calorie, no sugar, fortified, low-fat, and botanically-enhanced products.