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Wixon Inc. has introduced 12 new flavors designed for consumers seeking food to connect with their mood.
"Our research indicates that as consumers get more adventurous in their tasting experiences, they also want flavors that recall a certain experience or trigger an emotion," said Wixon Flavor Chemist Mindy Edwards. "The connection between food and mood is well documented, and whether people are feeling a little down, or whether they are celebrating, it's natural to turn to food for a lift," she said. "With that in mind, Wixon has created flavor combinations that appeal to a variety of moods." |
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