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Pack-In Products Increase Sales
Your appliance sales are successful for a number of reasons. You work hard. You work smart. And you offer top-quality appliances at a fair price. But sometimes, so do your competitors.
Wixon has a partnering opportunity that can give your business a dramatic edge when it comes to customer satisfaction. As we have done for many others, we can couple one of our products with yours to give customers that value-added edge that clinches the sale.
With over 90 years experience, Wixon creates delicious products from stir fry sauces and barbeque meat rubs to flavored coffees, popcorn seasonings, microwave meals, country-style bread mixes, and a wide variety of baking mixes. All come with easy directions and application tips - ideal for the novice cook to the experienced chef. They can make your customer's first experience with your product a great one.
A number of bread and pasta machine manufacturers have contracted with Wixon to use the bread and pasta mixes as pack-ins with their appliances.
Food appliance manufacturers know that one of the best things they can do is to include a quality mix so the consumer can try the appliance as soon as it's home. The consumer views the mix as a gift - but it had better be good.
The most important loaf of bread that a person will ever make is the first one that comes out of that bread machine. If it turns out well, it's proof that the purchase of the machine was a smart choice.
Because so many purchasers have enjoyed using Wixon mixes in their machines, there have been two valuable results - a demand for more Wixon bread, pizza, and pasta mixes, and the increased sale of these types of appliances.
A number of food appliance manufacturers have approached Wixon about formulating a cake mix, or a topical coating for popcorn, or seasoned rices for rice steamers. The opportunities are almost limitless; this is a low-cost, value-added benefit that consumers really appreciate.
Call 1-800-841-5304, 414-769-3000, or fax 414-769-3024 for more information on how Wixon can help increase your sales.
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